Giant Freaking Robot says that Netflix is in talks to bring Baldur’s Gate 3 to the screen. They don’t know if it would be a movie or a series yet, but the series makes more sense considering the amount of content in the video game.
There’s also a long simmering rumor that once Joe Manganiello gets done with he and his brother’s D&D documentary he’ll resume pitching his long-sought Dragonlance series. Manganiello is helping push the previous efforts at the doc over the line, there will be archival footage of many of the early particulars plus modern interviews with those in the current culture.
Yes, Hasbro and Wizards of the Coast let a lot of people go this week. The weakness of their position may be why Giant Freaking Robot has the exclusive about the deal. It’s a way to get funds for the struggling company fast.
Additionally, on Plex and Freevee there are three recently new D&D shows. On D&D Adventures you can watch a Heroes Feast (D&D cooking), Faster Purple Worm! Kill! Kill! (D&D comedy where everyone dies) and Encounter Party (an edited actual play). The Free Ad-Supported Television channel also has the original D&D cartoon, DesiQuest and Rivals of Waterdeep.
While chatting about Wish, Chris Pine suggested that Dungeons & Dragons: Honor Among Thieves 2 is possibly/maybe going to happen. It wasn’t a strong statement, but it’s also the strongest since the co-writer/director duo were talking before the writers and actors strikes.
“I’ve heard some rumors about it,” he tells us of a potential follow-up. “But I don’t know anything yet. But I feel pretty confident that it may happen.” When we ask if he’d be happy to return, Pine responds: “Absolutely.”
Because a large part of that falling short was due to the compacted nature of releases that have meant a majority of films missed their targets this year. Releases are stacked up next to each other due to how the covid-19 pandemic reduced available theater openings for two years.
Because the TV shows ordered, TV in development (Kolstad) and the documentary would be boosted by the greater attention that major films still get over prestige television. There would be synchronicity, and unlike Marvel, Star Wars there isn’t yet danger of being overwhelmed with barely connected interoperable plots.
Because if they act quickly the main cast are available (a small benefit of the pauses due to the strikes). Pine has only 1 project (he’s said Star Trek IV v2 is dead). Rodriguez has 1 project, Regé-Jean Page has 1 project, Justice Smith has 4 projects. Sophia Lillis has 1 project. Chloe Coleman has 1 project. The cast that advocated for school D&D and grandparents D&D and just playing D&D in general is available now. That won’t be true for long.
That last point may be the most important. Long tails are rare in the current media environment. Many studios give up on “failures” rather than wait. The path to cancellation is quick. But Paramount and Hasbro haven’t given up on Dungeons & Dragons. It sits there on Paramount+ getting attention as one of the best found family films ever, a highly rated fantasy and it continues to help earn renewals at Paramount+ globally.
So yes, I agree with Gizmodo on this point — released D&D 2, you cowards.
tl;dr – I’ve become a horse-race style observer of the D&D movie because I see the numbers as a proxy for acceptance of a hobby that remains just on the edge of pop culture.
It is inarguable that the D&D movie didn’t turn a profit at the box office. It was pulled from theaters after earning ~208 million dollars. Production costs were reported to be ~$150 million, some of that budget was higher due to filming during the early stages of the pandemic and across four nations (Iceland, Ireland, England and the U.S.A). Those costs were supposedly split evenly between Paramount and Hasbro, but Hasbro only held distribution rites in the U.K. and Canada due to their ownership of eOne at the time.
Paramount reported in Q1 that they spent at most $62 million on advertising the movie (that number is bundled with another film). Hasbro never revealed their ad spend, but did take a $25 million impairment due to the film not hitting theater expectations.
It is a highly rated film. And some would consider those box office numbers a failure or a flop. I have spent way too much time in certain corners of the internet arguing how it wasn’t flop or failure.
But my evidence isn’t raw dollar numbers. So why do I argue?
Part of it is because I’m a marketer that loves D&D. One piece of guidance I use is the massive increase in search around the movie.
Red is D&D the game. Blue is D&D the movie. The first blue spike is when the movie’s name was released. The second blue spike is the Super Bowl ad. The third is the release buildup. All are echoed more strongly in the game’s search results.
Search results don’t directly connect to purchasing. They are merely an indicator. But that indicator is strong, very strong. No other event in modern D&D has the spike creation that Honor Among Thieves did.
Also, a ton of people are still watching D&D: Honor Among Thieves. It’s been available in the United States via Paramount+ for more than three months. From its release week on streaming it has been a top ten movie every week.
D&D: Honor Among Thieves was #9 heading into this weekend.
Just prior to the current weekend it finally released in the U.K. and Ireland. It is number one on Paramount+ in both markets. When it was released in Canada on Netflix, it was number two for most of the first week. It releases on Amazon Prime globally on August 25.
It ranks when bigger box offices successes don’t.
Some streaming isn’t captured. For example, I just watched it on Alaska Airlines. It was the third listed movie in the New Movies section, again ahead of much more popular films.
For 35 days it was number one or two on iTunes. In the 110 days it has been available there are only seven days it is not in the top 10.
On Google Play it had a 44 day run at #1. Once on general release it has never dropped below 7th.
On Amazon it wasn’t quite as popular, but the D&D movie was still strong.
On less popular services it still did well, on Rakuten it just leapt to number one last week, for example.
How does a movie that fell a bit, but not a lot, short of financial success metrics (pre-March 2020 people would use a doubling of production+marketing, now the 1.5 is more common) do this well in the modern environment?
How did D&D: The Brand (not the game) have a 74% increase in revenue when the movie was a failure? Probably because of licensed goods. There are a lot of them. I bought the Healing Potion mints for example.
Why do I argue with people about this?
Again, I’m a marketer.
But I’m also a nerd who had his D&D books knocked out of his hands walking the halls of high school. I had a parent think that the game was the path to Satan. The moral outrage and general jocks v. nerds aspect of my relationship to the game came up a lot when I was interviewed for “Hero’s Feast: Finding Community through Dungeons and Dragons.”
I’m lucky enough to see, and help, my other main hobby grow in popularity. Soccer in America is mainstream. It’s popular enough in the Seattle area that a hobby website can go independent and fully employ at least one person.
And yes, there are similar successes in D&D. Critical Role is the largest of those. They aren’t alone. These are still often niche cases, and not an indicator of mainstream acceptance, as much as there can be a mainstream in a world where every hobby and interest has its own channel.
Honor Among Thieves was an opening for something like the mainstreaming of comics. It may not have gotten there. It might have. There’s still a D&D TV show in the works, as part Hasbro Entertainment and in cooperation with Paramount.
Paramount and Hasbro also keep expanding where D&D: Honor Among Thieves is available. That’s uncommon with niche properties. The Peripheral was just cancelled. Willow was cancelled. It’s easy to cancel shows and movies that aren’t massively popular.
Streaming continues to sort itself out. Paramount was late to the game. They are moving ahead of older streaming platforms because of their original movies and their deep catalog of TV.
And I guess that means D&D: Honor Among Thieves judgement as a financial success is a lot more like a campaign than a one-shot. There was no overnight hit, just a consistent leveling up and growth over the past six months as the fans of the game keep watching, keep showing others the movie and keep powering the growth of D&D to heights that us 1980s basement dwellers thought was just a dream.
Coming out in just over two months Dungeons & Dragons: Honor Among Thieves is about to get another wave of hype. Today was the release of trailer two. In it we see more of the soon-to-be-famous rather than infamous adventuring party supporting each other while also taking shots at each other. It’s a typical dynamic in the game.
Rolling the dice as teen playing D&D in jersey city, I never thought I’d be a Barbarian in full on feature film adventure✨😜. So cool hope you like it🙃 https://t.co/UHlmhM5Bdb
Some day we’ll find out more about Rodriguez’ youth D&D game, but not today.
One of D&D’s consistent themes is found family.
“This film is about found family,” Daley said. “Despite obvious differences, what keeps them together is this desire to fix something that’s much bigger than themselves. And then, what ultimately keeps them together is this newfound affinity that they end up having for one another.”
When characters, or real people, undergo the stresses of surviving dragon attacks they bond in ways that go far beyond friendship. If Honor Among Thieves can pull that off, and the trailers lean that way (as do the actors’ histories in other movies) it will justify me seeing it three or so times on opening weekend March 31, 2023.
From Ars Technica we learn that Critical Role performers are part of the movie.
Local tech website Geekwire has access to Wizards of the Coast, because they too are local. So sometimes, Geekwire dips into the world of tabletop gaming, the business. Much of the conversation between Cynthia Williams, Wizards of the Coast President, and Thomas Wilde is dedicated to big picture stuff. Now, I’m fascinated by that, but many of my readers just want to play Dungeons & Dragons.
Williams has some thoughts that are important for players and potential players of the game that aren’t interested in business news.
Yes, the word race is gone. But its replacement isn’t confirmed.
I think it’s important to remember that One D&D(a new publishing initiative) is at the point of playtest. I don’t think that we have finalized that the word will be “species.” It’s a word being tested.
Where D&D in the 80s was much more about escapism and simulation, modern D&D is about story and diversity, the amplification of teamwork.
Our games teach that diversity is a strength. D&D in particular will teach you that together, you can overcome tasks, challenges, or an adventure that you wouldn’t have been able to on your own.
…
I love the stories of people playing Dungeons & Dragons and being able to express who they are in that game, which leads them to being able to express who they are in their real life. We’re very much cultivating that level of diversity as we’re inviting players in.
There’s a push about the upcoming movie and mention of the next big video game release after Baldur’s Gate, too. Wizards owns six video game studios now.
It’s interesting to see that Magic grew to a billion dollar brand even as it has issues with the fanbase. There’s also more evidence that the D&D side is hoping to hit that number, but through a different path that isn’t about microtransactions or a flood of book releases — instead D&D has a movie, a TV show and multiple video games to get to that number.
Eighty percent of the reason I do Lore Collage is because it helps me keep track of what I’m reading and discovering about my passions. The other twenty percent is so that I share it with you.
Not much of a surprise to find out that the Realms are the focus. D&D is it’s most fun when settings are explored, and why not feature the one with more novels, comic books, and official products than any other.
With access to campus TV the LGBTQ+ community at the University of Wisconsin-Whitewater is putting on a D&D themed show since the pandemic prevents their normal annual fundraiser. | Dungeons & DRAGons – Royal Purple
The din of the crowd can be heard from the very outskirts of the city streets as the marketplace comes alive with the sounds of exotic animals, performers, and a crowd teeming with excitement! But is the circus all that it claims to be or are there secrets to be uncovered? pic.twitter.com/hlnS3mh6Ox
Product release week shifts the focus of the Dungeons & Dragons community on the new product. That news dwarfs (not dwarves) everything else. So come for even more news about Candlekeep Mysteries, but stay for things like the rumors regarding a new D&D TV show, a new magazine, inspiration for your campaign at home, and more D&D in public libraries.
Official D&D Products Releases and Reviews
With the product announcement for Candlekeep Mysteries, there is virtual library full of announcements from websites that rarely cover the game, as well as those that are dedicated to the gaming space. Let’s hit those up rapid fire and then go deeper into a few elements. Gizmodo talks about how it adds new voices to the official game. TechRadar with a typical coming soon story. PCGamer has another coming soon story. CGMagOnline’s announcement. GamesRadar lists the spaces you can pre-order online (support your local though). PopInsider’s announcement focuses on mystery. SyFy focuses on the library-keep of Candlekeep.
HypeBeast focuses on the wheelchair accessible dungeon. This dungeon, and the dedication to diversity is one of the three reasons I’m getting Candlekeep Mysteries immediately. The pushback about the addition of ramps to one dungeon is absurd. Dreamwisp, the designer, is here to dunk on those angry about the inclusion of ramps.
Dyson Logos has maps in it. They’ve become the signature look of interior spaces for 5th edition.
It’s not all book release news. There is now confirmation that in addition to a D&D movie that is starting production this month, there is a D&D TV show in conception with John Wick’s writer Derek Kolstad pitching it. There’s a bit more information about the D&D TV show and movie over at Report Door.
Arcadia is a new magazine from Matt Colville and MCDM. It is available to all of his Patrons, as well as for individual purchase. ENWorld and ComicBook have introductions to the magazine.
DnDBeyond’s lead writer says goodbye. Haeck is clearly going places, it will be interesting to see where he lands. His credits include 3 books with Wizards of the Coast and numerous other products. Hopefully his goodbye from writing about the game becomes a full-time gig writing the game.
If a magic prosthetic is only replacing the standard function of a body part it should not require attunement. This is an unnecessary penalty. ThinkDM goes into the simple fix.
D&D During the Pandemic
Struggling to maintain social connections during the pandemic, many people are turning to D&D – LA Times. This story was syndicated into smaller towns too.